{"id":351,"date":"2026-02-26T13:09:38","date_gmt":"2026-02-26T19:09:38","guid":{"rendered":"https:\/\/upalagricola.creativos.cr\/?page_id=351"},"modified":"2026-03-05T16:04:02","modified_gmt":"2026-03-05T22:04:02","slug":"certificacion-esencial-costa-rica","status":"publish","type":"page","link":"https:\/\/upalagricola.com\/en\/certificacion-esencial-costa-rica\/","title":{"rendered":"Certificaci\u00f3n Esencial Costa Rica"},"content":{"rendered":"
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Esencial COSTA RICA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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It is a strategy to position and capitalize on the image of a country in the international market. It seeks to encourage the positive reputation of the country through tourism, investment, or the acquisition of products through exports.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Esencial COSTA RICA is our country brand, the way in which Costa Rica projects itself to the world by integrally promoting tourism, investment, and exports, hand in hand with Costa Rican culture and idiosyncrasy. esencial COSTA RICA moves under 2 criteria:<\/p>

  1. Country positioning: In which characteristics that describe us as Costa Ricans are shown: \u201cPura vida\u201d, charismatic, \u201cpulseadores\u201d, specialized, and talented.<\/li>
  2. Country competitiveness: With the objective of fulfilling the promise made to the world, we guarantee that the companies under the Country Brand seal represent our values: Excellence, Sustainability, Innovation, Social Progress, and Costa Rican Linkage.<\/li><\/ol>

    What does being part of the Marca esencial COSTA RICA mean for Upala Agr\u00edcola?<\/strong><\/p>

    Being an \u201cesencial COSTA RICA\u201d company means being a company of Costa Rican origin that develops its activities within a framework of excellence, innovation, and sustainability, while generating well-being and social progress.<\/p>

    At Upala Agr\u00edcola, we are interested in obtaining the country brand because we are a company that complies with the five values of the brand, so obtaining this distinction means a recognition of our work. We began the licensing process aware that the country brand seal provides many benefits in terms of positioning and competitiveness, both nationally and internationally, and today we can proudly say that Upala Agr\u00edcola is an \u201cesencial COSTA RICA\u201d company.<\/p>

    You can read the note about Upala Agr\u00edcola on the official site of the marca esencial COSTA RICA.<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    OTHER CERTIFICATIONS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    By clicking on one of the logos of the certifications, it will take you to the corresponding information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    Esencial costa rica Es una estrategia para posicionar y capitalizar en el mercado internacional la imagen de un pa\u00eds. Busca incentivar la reputaci\u00f3n positiva del pa\u00eds por medio del turismo, inversiones o la adquisici\u00f3n de productos a trav\u00e9s de las exportaciones.\u00a0 Esencial\u00a0COSTA RICA es nuestra marca pa\u00eds, la manera en la que Costa Rica se proyecta al mundo promoviendo integralmente el turismo, las inversiones y las exportaciones, de la mano de la cultura e idiosincrasia costarricense.\u00a0esencial\u00a0COSTA RICA se mueve bajo 2 criterios: Posicionamiento pa\u00eds:\u00a0En el cual se muestran caracter\u00edsticas que nos describen como costarricenses: \u201cPura vida\u201d, carism\u00e1ticos, \u201cpulseadores\u201d, especializados y talentosos. Competividad pa\u00eds:\u00a0Con el objetivo de cumplir la promesa realizada al mundo, garantizamos que las empresas bajo el sello Marca Pa\u00eds representen nuestros valores: Excelencia, Sostenibilidad, Innovaci\u00f3n, Progreso social y Vinculaci\u00f3n costarricense. Que significa formar parte de la Marca esencial COSTA RICA para Upala Agr\u00edcola? Ser una empresa \u201cesencial COSTA RICA\u201d significa ser una empresa de origen costarricense que desarrolla sus actividades en un marco de excelencia, innovaci\u00f3n y sostenibilidad, a la vez que genera bienestar y progreso social. En Upala Agr\u00edcola, nos interesamos en obtener la marca pa\u00eds porque somos una empresa que cumple los cinco valores de la marca, por lo que obtener esta distinci\u00f3n significa un reconocimiento a nuestro trabajo. Iniciamos el proceso de licenciamiento conscientes que el sello de marca pa\u00eds aporta muchos beneficios en t\u00e9rminos de posicionamiento y competitividad, tanto a nivel nacional como internacional y hoy orgullosamente podemos decir que Upala Agr\u00edcola es una empresa \u201cesencial COSTA RICA. Puede leer la nota sobre Upala Agr\u00edcola en el sitio oficial de la marca esencial COSTA RICA otras certificaciones Al darle click a uno de los logos de las certificaciones, este te llevar\u00e1 a la informaci\u00f3n correspondiente.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-351","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/pages\/351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/comments?post=351"}],"version-history":[{"count":13,"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/pages\/351\/revisions"}],"predecessor-version":[{"id":633,"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/pages\/351\/revisions\/633"}],"wp:attachment":[{"href":"https:\/\/upalagricola.com\/en\/wp-json\/wp\/v2\/media?parent=351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}